MCA Website

New CMS website for brand new North Manchester High School, the Manchester Communication Academy. Built using Expression Engine, the site is extremely easy and quick for the staff at the Academy to update.

"From the outset we wanted to create a different look and feel to our start up website that would engage our audiences. Influence worked closely with us to successfully develop a fresh style and interpret our ideas within a tight budget and deadline."
Susan Webster, Programme Director
The Manchester Communication Academy

Google Analytics is added to the website to enable detailed yet simple reports. These tell you how many new or returning visitors your site has, where in the world they are from, which pages they look at and for how long. This can be used to help measure the success of promotional marketing activity and inform your future web strategy including; search engine marketing, pay per click and link building. If you advertise on other websites, the analytical reports will also tell you where your visitors are being referred from.

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